Plant-based Rebellyous is elevating tens of millions to ‘rethink the nugget’ • robotechcompany.com
Rebellyous, a startup that’s striving to construct “a greater hen,” has raised a minimum of $20 million in contemporary funding, robotechcompany.com has realized.
Primarily based in Seattle, the venture-backed firm calls its manufacturing tech the “most superior plant-based meat manufacturing system on the planet.”
Rebellyous goals to boost as a lot as $30.7 million in whole, in accordance with a public regulatory submitting with the Securities and Alternate Fee. The report names beforehand introduced backers YB Choi of Cercano Administration, angel investor Owen Gunden and Mike Miller of Liquid 2 Ventures amongst its administrators. The submitting signifies that a minimum of 55 undisclosed buyers chipped in on the newest spherical, however as regular the SEC disclosure leaves us wanting extra.
Reached for touch upon the fundraise, Rebellyous chief of workers Tina Meredith declined to share particulars on the startup’s plan for the cash. Nonetheless, the corporate’s web site lays out efforts to construct “the next-gen meat machine,” dubbed Mock Two. Rebellyous calls its tech an alternative choice to manufacturing unit farming, which it bluntly and justifiably describes as “fucking disgusting.”
The submitting comes as a few of the most outstanding names in fake meat battle to comprehend their overarching imaginative and prescient of disrupting massive meat (which is extra widespread than ever within the U.S., per considerably dated experiences).
Unimaginable Meals might quickly lay off 20% of its workers, in accordance with a January 30 Bloomberg report. Likewise, Past Meat introduced it might lay off 19% of its workers in October amid reportedly weak gross sales. For early-stage startups comparable to Rebellyous, all eyes will likely be on profitability, differentiation and, as at all times, value.