Apple may introduce a pricier iPhone ‘Extremely’ in 2024
Apple’s exploring the potential of launching a dearer iPhone “Extremely” above the iPhone Professional and Professional Max fashions, in keeping with Apple tracker Mark Gurman. The high-end gadget may arrive as quickly as 2024 with the iPhone 16 lineup.
Final September, Gurman predicted that an “Extremely” mannequin may change the Professional Max branding with this yr’s iPhone 15, however his newest principle means that Apple needs to ascertain a extra highly effective — and dearer — tier of iPhones. Which means the gadget may have a good increased price ticket than the iPhone 14 Professional Max, which begins at $1,099.
Throughout Apple’s earnings name final week, Apple CEO Tim Cook dinner didn’t rule out the potential of a future value enhance on iPhones. He as a substitute indicated that clients would possibly wish to pay extra to get a greater product. “The iPhone has turn into so integral into individuals’s lives,” Cook dinner mentioned. “I believe individuals are prepared to actually stretch to get the perfect they will afford in that class.”
Whereas it’s nonetheless unclear what sort of options may include an “Extremely” gadget, Gurman speculates that it “will most likely supply additional digital camera enhancements, a quicker chip and maybe a good bigger show.” It could additionally include a design that drops the charging port in favor of wi-fi charging.
As famous by Gurman, Apple’s already “giving customers a purpose to pay up” by including the perfect options to its Professional and Professional Max fashions. Final yr, Apple made the Dynamic Island unique to the iPhone 14 Professional and Professional Max, and Gurman says Apple’s planning to make the tiers much more distinct with this yr’s launch of the iPhone 15.